A A A
Manual Event (Session ID,DateTime,Event) = cpnen8ugscanid6d0p6bhbdcqi 20210727185532 /web-based-audio-visual-learning-materials/media-and-communications-2/presurvey/

Pre Survey

Pre Survey
Learning
Post Survey
Your
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Certificate of
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1

Mobile apps for non-profit organisations should ________.

  1. Have an appealing appearance
  2. Have a utilitarian purpose
  3. Be free of bugs
A
Only i
B
Only ii
C
Only ii and iii
D
All of the above
2

Which of the following statements about content marketing strategies is correct?

A
A content marketing strategy allows increasing the quantity of the content produced without relying only upon the quality of content published.
B
A content marketing strategy allows increasing the quality of the strategy produced without relying only upon the quantity of strategy published.
C
A content marketing strategy allows increasing the quality of the content produced without relying only upon the quantity of content published.
D
A content marketing strategy allows increasing the quantity of the strategy produced without relying only upon the quality of strategy published.
3

Which of the following statements about the value proposition of the target audience is correct?

A
The value proposition is the distillation of the weaknesses of an app.
B
The value proposition is the distillation of the strengths of an app.
C
It answers the question “Why should I use this app?”
D
It answers the question “What is this app?”
4

Which of the following is a correct statement about search engine optimisation?

A
The digital content that you create needs to be replaced so that it cannot be easily found by search engines.
B
The digital content that you create needs to be reduced so that it looks more interesting to your target audience.
C
The digital content that you create needs to be optimised so that it can be easily found by search engines.
D
The digital content that you create needs to be changed so that it cannot be easily found by search engines.
5

Which of the following is/are correct about managing content?

  1. XXXXXs need to develop a distribution plan for their content.
  2. XXXXXs need to avoid creating content that does not “move”.
  3. Content needs to be liked, commented upon and, most importantly, shared.
A
Only i
B
Only ii
C
Only ii and iii
D
All of the above
Please answer all the questions above to proceed