The program sponsors can be program personnel, foundations, government agencies, or central administrators, and they are seldom be involved in detailed planning. Hence, I wonder why it’s still so important to communicate with sponsors to plan a program evaluation?

Hope it helps!

I see. Thank you so much for your reply.

Great question! It’s true that sponsors are less involved in planning and implementing phases of program evaluation, but it’s still essential for evaluators to meet with sponsors early during the planning phase to answer questions about the evaluation and get their support in further evaluation.