How to evaluate a program focused on disparities by poverty among organizational social media use and community social capital?

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To evaluate a program focused on disparities by poverty among organizational social media use and community social capital, consider the following:

Analyze engagement metrics such as likes, shares, and comments to assess community interaction with posts related to poverty and health disparities.

Evaluate content diversity to ensure it addresses various aspects of social capital and poverty, fostering a broader understanding among community members.

Assess the reach of social media campaigns to determine if they effectively target underserved populations and promote awareness of health disparities.

Gather qualitative feedback from community members on how social media initiatives have influenced their perceptions of social capital and health equity.

Monitor changes in community engagement over time to identify trends in social capital development linked to social media activities.