A A A
Manual Event (Session ID,DateTime,Event) = kdts4r47akn4uqbgu4guqh7eeq 20240506221307 /tc/communities/aida/

AIDA?

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Hello! I’m Dr. MEL. Nice to meet you! I’m absolutely excited that we are going to start this beautiful learning journey together and I’m sure you will find it fruitful and fulfilling. Feel free to share your thoughts here!

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KAHIN
2020年5月15日
AIDA?

Excuse me, what is AIDA?

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KAHIN
2020年6月10日

:)

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Muse
2020年6月10日

Nice discussion!

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Adin
2020年6月10日

You’re welcome.

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KAHIN
2020年6月10日

Wow, thank you very much!

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Adin
2020年6月10日

In this stage, the potential client/buyer takes the action of buying.

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Adin
2020年6月10日

Yes, you’re right.

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Muse
2020年6月10日

The last ‘A’ is ‘action’.

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KAHIN
2020年6月10日

Oh, thanks. And the last ‘A’?

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Adin
2020年6月10日

When an ‘emotional connection’ is built between the product or service and the potential client, moving them from ‘liking it’ to ‘wanting it.’

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Adin
2020年6月10日

D is Desire.

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KAHIN
2020年6月10日

So, what does ‘D’ refer to?

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Adin
2020年6月10日

Exactly.

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Muse
2020年6月10日

Well. That’s why it is ‘I.’

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Muse
2020年6月10日

‘I’ stand for interest. It is a stage when someone becomes interested in learning more about your product or service.

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KAHIN
2020年6月10日

Please explain. Thank you.

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Muse
2020年6月10日

The next one, ‘I’?

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Adin
2020年6月10日

In this stage, someone becomes aware of the product or service.

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Adin
2020年6月10日

A stand for ‘Awareness.’

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Adin
2020年6月10日

AIDA model has 4 basic stages, that is, A-I-D-A.

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KAHIN
2020年6月10日

So…

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Adin
2020年6月10日

AIDA was promoted by E. St. Elmo Lewis in 1898. The model identifies cognitive stages an individual goes through during the shopping process.

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