Hello. I understand that the Logic model is a fundamental tool for program evaluation and will help to set the boundaries of the project, strategy, initiative, or policy to be evaluated. Could you give me an example to gain a deeper understanding of it? For example, the overarching health issue of concern in our program is the decreased incidence of HIV infection among men who have sex with men through educating our target audiences.

Yes. The logic model is powerful.

Wow. That sounds so vividly.

Such a meaningful service! Just brainstorming. According to your information. The desire to see a reduction in the incidence of HIV is thus included as the long-term program outcome. To achieve a reduced incidence of HIV, the increased condom use is therefore needed and should be included as an outcome. As the increased condom use requires broad community commitment and support, the maintenance and development of such a condom culture are included as a medium-term outcome. And to achieve this outcome, your target audiences may need to understand the key message of using condoms. Finally, it then comes to your potential social marketing program, which is appropriate to enable the above short-term outcomes to be achieved.